ZEVIA – Natural Diet Soda

We launched ZEVIA® in the Pacific Northwest in 2007. Now – just 2 years later – ZEVIA® is the #1 carbonated beverage brand in natural foods in the Northwest!

Spins® collects and reports actual retail purchase data from natural food stores across the country. Spins® to natural food products is like Nielson® to television, or Arbitron® to radio.

The Spins® report for the four week period ending July 11, 2009 ranks ZEVIA® the #1 soda brand in the Northwest. This means sales for ZEVIA® Natural Diet Soda are higher than any other sparkling beverage – more than Hansens, San Pellegrino, and Izze or any other brand. Additionally, ZEVIA® has 6 of the top 7 soda items sold here, with ZEVIA® Natural Cola taking top honors as the #1 sold sparkling beverage in natural food markets in the region.

Other exciting results: West of the Mississippi, ZEVIA® has the #1 and #2 selling items in natural food stores (ZEVIA® Cola is #1 and Root Beer is #2). Nationally, ZEVIA® Cola and Root Beer rank 3 & 4 in the entire United States.

Recently, a publically traded beverage company — when reporting earnings — began its press release noting that it “makes the top selling sodas in natural food markets nationwide”. In the west, ZEVIA® makes the top selling sodas in natural food markets, and I anticipate that the other brand will yield its national title to ZEVIA® by 2010.

In truth, ZEVIA® has you to thank for all of our early success. We appreciate you trying ZEVIA®, returning to the store for more, serving it at your summer parties, and telling your friends about ZEVIA®.

-Derek

Whole Foods Market Flagship Store

Our Southern California territory representative, Abigail, is returning from a Texas tour. ZEVIA® is very popular in the lone star state; but many of the stores had not added ZEVIA® Natural Black Cherry or Ginger Ale, our two newest flavors. Above is an impressive shelf of the Whole Foods Market corporate headquarters store last week in Austin, Texas. This week, the Whole Foods flagship store is adding Black Cherry and Ginger Ale to that display.

ZEVIA in Houston

Abigail covered a lot of territory in a week. All six ZEVIA® flavors are now available at most Texas locations, including all Whole Foods Markets, Central Markets, Sun Harvests, and Houston Buyers Club.

-Derek

OK, my obsession with ZEVIA and chips together as a snack has passed (not really, just paused), because I am on to a new obsession! Today after our popsicle maker came in the mail, our first foray was this: ZEVIA black cherry-sicle! Sugar Free, SOOOOOOO yummy. Summer has not left us yet, there is still time for your ZEVIA Twist-sicle, Orange-sicle, Root Beer-sicle, Ginger Ale-sicle, Cola-sicle and the Black Cherry-sicle!! I’ve got mine, get yours!

Chill and Enjoy-sicle!!

-Jes

We hear everyday from you about the the great food that ZEVIA® goes with. Soda has always been a fit with chips. Finally, we can enjoy all natural zero calorie soda together with natural chips. Above is a photo of an end-of-the-aisle display at Whole Foods Market in Rochester Hills, MI. The ZEVIA® and chips look delicious together.

-Derek

Maxwell

Maxwell is one of the hottest recording and performing artists in the world. His current album, BLACKsummers’night, hit #1 on the Billboard 200. Maxwell is on tour this summer, with most of his concerts sold out.

A couple of weeks ago, Maxwell performed at the MGM Grand at Foxwoods. Before the concert, the MGM contacted us because Maxwell’s catering rider requires ZEVIA® Natural Root Beer for him. Maxwell obviously values delicious taste, but with zero calories and nothing artificial.

We’re always thrilled to learn who is drinking ZEVIA®. Whether you are an R&B superstar, rock star, athlete, mom, or frat boy — thank you for drinking ZEVIA®. Chill & Enjoy!

-Derek

Growing up in Westlake Village, California, I always recognized Gelson’s grocery store as the finest supermarket in my town. Even at a very young age, I knew that Gelson’s selected only the finest quality products and produce. The Gelson’s mission is “to make shopping anywhere else unacceptable for consumers who value quality products, cleanliness, convenience, and personal service.”

I am very excited that ZEVIA® is now available at all Gelson’s locations. To find the Gelson’s or any store nearest to you for ZEVIA® (anywhere in the United States), click here.

-Derek